rupert's travel blog

Tag: tourism policy

  • Abolish The Ministry of Tourism

    This article also appeared in Romanian on the Contributors section of Hotnews.

    When I published my first article in the Huffington Post I was greeted by over 100 negative comments, all from people who passionately believe that cannabis should be legalised (my crime was to suggest that cannabis can cause psychosis).  Most comments on most articles in most news-sites seem to be negative and there is a phenomenon in UK (I’m not sure if it has reached Romania yet) called “trolling” whereby a group of like minded people, or “trolls”, bombard individual articles with negative comment, creating the impression that the people are against the point made by the journalist. It is a form of PR. (more…)

  • Prince Charles of Romania

    You can also read this article in Romanian, on the Contributors section of Hotnews. I don’t have a TV as I can’t stand the sensationalist nonsense pumped out by ProTV or the endless “analysis” the 24 hour news channels inflict on the public every evening.  But when something interesting does actually happen you get to hear about it (I was in a Romanian village in the early 1990s when a peasant told me the American’s were bombing Iraq. “Nonsense” I replied. But he was right, he’d seen it on his ancient black and white TV). (more…)

  • The Romanian Tourism Trap

    kalnoky_guesthouseWhenever the words “tourism” and “Romania” are mentioned in a discussion the word “potential” is sure to follow: it is generally agreed among those who know and love this country that Romania has huge potential as a tourist destination, but it is equally clear that Romania has failed miserably to build on this potential over the last 20 years. (more…)

  • Does Serbia need a brand?

    beograd_april-08-26When discussions about promoting Serbia take place the following comment often comes up: “shouldn’t we develop a country brand?” The short answer is “NO”.  I am from Scotland, I now live in Romania, and I would like to share my opinion of branding countries.  I hope that Serbia can learn from the mistakes of others.

    A lot of money has been wasted by successive Romanian Governments in developing absurd country brands and it certainly hasn’t resulted in more tourists or investors.  Their most recent slogan was “Romania – Land of Choices” and I am still trying to work out what it means. (more…)

  • If I was the mayor

    If I had stood for the local elections I would have come with an ecological strategy that would have provided everything required for a campaigning politician; connection to a hot global issue, a ready made framework that would create jobs, cut pollution, solve transport problems, attract tourists and bring discipline to construction. And I would have a framework to slam other candidates for using eco labels in their campaigns but failing to address the threats of global warming and the upcoming energy crisis (this is known as “greenwash” in the UK). (more…)

  • Bureaucrats ban ancient rural practises

    The proposed ban against transhumance is symptomatic of the Romanian government’s attitude towards the peasantry, but it goes against the values of the EU.

    It would be really tragic if Romania banned transhumance (the ancient practise of taking huge flocks of sheep to mountain pastures for the summer) . Although the practise may contravene some of the EU’s public health rules, there is a strong tendency within the EU to suport traditional cultural practises within EU member states, to encourage diversity as well as environmentally friendly activities.

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  • Bran, the Capital of Kitsch

    Five days after Romania joined the EU I visited Bran Castle. I was sadly disappointed by the incredible kitsch on display in the carpark, the ruination of the village by uncontrolled banner advertising and an interior that has been ruined by bad restoration. What was an intriguing fifteenth century castle has been reduced to a centrepiece of the kitsch capital of Romania. The Habsburg’s asking price of 60 million Euro is laughable; they would be lucky if they could get 10% of that over inflated value. (more…)

  • Mission impossible: Branding Romania

    A lot of money is being invested into the development of a brand for Romania but this can only lead to embarrassment and financial loss. Branding a country requires a level of coordination and trust that is unattainable in Romania. According to Charles Brymer, chairman of Interbrand, “Creating a brand program for a country demands an integration policy that most countries do not possess – the ability to act and speak in a coordinated and repetitive way.” (more…)